JioCinema is seeking a skilled individual with a proven track record to join our Central Team. The primary focus of this role is to drive the core design, maintenance and deployment of a robust multi-platform Design System, aligned with the broader Jio brand and CX language, tailored specifically for JioCinema. You’ll be working internally to ensure Designers are getting the Design System support they need, while ensuring compliance to the DS standards that you set, alongside peers at Jio HQ.

Your secondary role will be to pave the way for DS adoption into front-end code with Engineering teams, moving us closer to perfect 1:1 symmetry between the DS in Figma and components in code. This will require you to proactively work with engineering teams to ensure the implementation of the DS in code, as well as guiding them to solve roadblocks that they face.

In this capacity as the sole custodian of the Design System, you play a pivotal role in providing the foundational elements necessary for cohesive, on-brand experiences that encapsulate the essence of JioCinema's identity and elevate the streaming experience. Your mandate includes fostering the growth of the system in terms of cohesion, scalability, motion, usability, and accessibility, all while prioritizing the needs and experiences of our customers every step of the way.

What you’ll do

• Lead the design, adoption, and maintenance of a comprehensive Design System that aligns with the brand identity and customer experience goals.

• Establish and enforce design standards, guidelines, and best practices to maintain consistency across various digital platforms and devices.

• Alongside a dedicated Motion Designer, apply a sophisticated understanding of motion and interaction design to elevate UI in our products, enhancing user engagement and communication.

• Guide the design and development teams, providing them with the necessary resources and support to contribute effectively to the development and evolution of the Design System.

• Conduct regular audits of the existing design components and patterns, identify areas for improvement, and iterate on the Design System accordingly.

• Stay updated on industry trends, emerging technologies, and design tools to ensure the Design System remains current and innovative.

• Act as the driving force and key spokesperson for the Design System, promoting its benefits and usage across the organization.

We are looking for you if :

• You have hands-on experience in designing and implementing Design Systems for large-scale digital products.

• You have a mastery of Figma and potential experience of other tools (like ZeroHeight or Storybook) that help build & maintain the Design System. Experience building multi-brand design systems will be a plus.

• You are a good balance of UX thinking and technical execution.

• You have a strong understanding of design principles, interaction design, visual design, accessibility and branding.

• Demonstrable stakeholder management experience at a senior level.

• Good ability to negotiate and influence others with implementation of a Design System.

• Self-motivated and deadline-driven. Ability to manage multiple & changing priorities effectively in a complex, fast-paced business environment with strict deadlines.

• Excellent communication skills, both written and oral. Comfortable presenting to large groups.5+ years of experience as a System Designer with a proven track record.

• Energized by hands-on work, planning, building components, running audits and owning the Design System.

• Experience working cross-platform (TV/Mobile/Web) and collaborating closely with multiple design and engineering teams.

• Able to work collaboratively in real time and asynchronously.

• A portfolio which showcases significant mobile (or digital product) design systems scale in detail.

We are not looking for:

• Those who do not have a product Design System up and running to showcase.

Viacom18 Media Pvt. Ltd. is one of India’s fastest-growing entertainment networks and a house of iconic brands that offers multi-platform, multi-generational, and multicultural brand experiences. Viacom18 defines entertainment in India by touching the lives of people through its properties on air, online, on the ground, in cinemas, and merchandise. Its portfolio of 38 channels across general entertainment, movies, sports, youth, music, and kids genres delights consumers across the country with its eclectic mix of programming. JioCinema, Viacom18’s OTT platform, is one of India’s leading streaming services and most popular destination for live sports. Viacom18 Studios has successfully produced and distributed iconic Hindi films and clutter-breaking regional films for over 13 years in India.